It seems like everybody and their mother has the secret to internet marketing these days. I've seen so many push button get rich quick websites that it's not even funny anymore. Frankly, it boggles my mind as to why people keep buying into this crap. But that's a topic for a whole other blog post. What I want to talk about here are the key factors that contribute to internet marketing failure. Now, I'm not talking about people that fail because they didn't really try due to laziness or those that fail because they bought into some get rich quick scam. I'm talking about serious dedicated entrepreneurs that fail at creating a profitable internet marketing business. I think there are three main reasons that this happens: 1.Goals vs Tasks. Most entrepreneurs that fail are very good at setting goals but very bad at completing tasks. When it comes to internet marketing, it's important to have clear and concise goals. But a magazine clipping on your refrigerator won't materialize that million dollar house you want to buy. It's going to take a series of tasks completed successfully to generate the income needed to attain the goal in the magazine clipping on the refrigerator. As an internet marketer, your goals must be broken down to specific tasks and you need to plug away at that task list daily using the appropriate tools and resources that were meant for the job. You can always use a hammer to remove a screw by applying a little extra force, but that doesn't mean that it's the best tool for the job. Knowing the difference and acting on it properly is critical. 2.Instructions vs assets. If you needed a form of ground transportation to get from New York to California, would you look into buying a car or would you look into buying the instructions on how to build a car? Too many internet marketing entrepreneurs, become builders instead of managers. Instead of building every single piece of the business, why not consider attaining the assets that comprise the business instead of the instructions to building each individual assets? I'm not trying to sound like Yoda here. What I mean to say is simply this... There's a million instruction manuals for success out there. Stop buying them all. You'd be better off just getting the car instead. Trust me, California is a lot closer than you think. 3.Keep up with the times, not the Jones'. Just cause it's shiny doesn't mean you've gotta buy it. There's a new guru product launch every day in the internet marketing space. There's a new marketing method flavor of the week happening all the time. If you try to learn and do them all, then all you'll never get anywhere. The internet is the most revolutionary technical advancement in the history of man. It's changing and evolving every single day. As an internet marketer, you have chosen to be an entrepreneur across an ever changing global marketplace. You need to keep up with the times, you need to know what's working NOW in order to stay ahead of the curve. The only way to truly do this successfully is to be in the loop with successful marketers that are doing well RIGHT now. Not by reading ebooks or buying products that worked for someone two years ago. Heck, two weeks is a lifetime in this industry, let alone two years. What if you had an advantage that put you in the upper echelon of internet marketing entrepreneurs? What I mean by that is, a place where you can go, log in and have access to the tools and training you need PLUS get LIVE mentoring from internet marketers on a weekly basis. I'm talking about getting your questions answered LIVE by people who are doing it NOW. Making money NOW. Wouldn't that give you an unfair advantage? Well that's exactly what you'll find at: http://nanacast.com/vp/103031/375156/ Not just the training, but also the tools that you need for every aspect of your internet marketing/information product business. Live weekly calls where the most cutting edge money making methods are discussed and you can ask questions to industry leading experts making seven figures and above. This change in mindset will determine whether or not you suffer in internet marketing failure.
